Communication Analysis: Choose a recent marketing communication from any ofthe following category: Tourism destination, Entertainment,
Education provider or FMCG (i.e. soap, shampoo, toothpaste and so on). Ana yze the marketing communication. It can be a television ad, radio
ad, a print ad, billboard etc.
The analysis should include a critical discussion on the objective, approach and branding with respect to
t_hLeOchosen communication. Adocument specifying the expectations and requirement with respect to this assignmentwill be uploaded on
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