Global Retailing

Identify two (2) different forms of retailing discussed in this week’s lectures, and provide an example of each. Next, select two (2) popular retailers from two (2) different countries, and discuss the manner in which they successfully deploy their retail strategy to achieve business success. Justify your answer.

Compare and contrast the key differences between typical channel structures for consumer products and industrial products. Provide an example or scenario of the basic ways in which each channel structure is clearly used.

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