Diploma in Accounting and Finance

Describe why the diploma in finance and accounting at LSE is well worth applying for, especially for students with little or no background in finance or accounting(this is a Conversion programme for students interested in pursuing further study at masters level, and I will apply for the MSc Accounting and Finance in the following year). 80%of the paper should be focusing on the the programme structure! only 20% on the school reputation, networking and so on! Thank you
the link above will lead you to the webpage where you can find information about the programme and the department. please take a look for a few minutes