Assume that a friend of yours has inherited a large sum of money and is seeking advice with respect to whether the company in question is a worthwhile investment. Perform a thorough analysis of the company to support your recommendation to your friend.
A brief description of the company’s primary business activities. This description should include a brief historical summary, details concerning competitors, if relevant, the company’s position within the industry, directions for the future, etc.
Starbucks and Tim Hortons
Part of the historical summary needs to be based on the annual report. Relevant numbers should be used from the report.