Case study of one or two beauty centers in SUdi Arabiamaybe two different sizes/target markets/locations?
This would involve: researching history of the businesses and all of the information about them; recording interviews with owners, managers, workers, customers; visit and observations (photos);
Plus study of their social media marketing using virtual ethnography/netnography plus computer-mediated-discourse-analysis to study their online community and its success.
here)This as a plan / what I will do / what my method / methodology definition and how to use it /
I will go to collect the data after a month and I want a preliminary plan to explain what my methodology is