1. Selection of objects (The richness and uniqueness of the material available is an important factor: photographs, real garments or accessories, objects, interactive multimedia…).
2. Where are you sourcing your material from? (Museum collection, international auctions, donations, photographic archive, personal collections, etc.)
3. How do you exhibit the garments or accessories? Mannequins, on the wall, behind glass, other forms of installations?
4. Location/facilities: Where will you be exhibiting? It will depend on the scale of the exhibition: it can be a small, intimate exhibition, or a large exhibition (You can think of unusual sites, such as dismissed warehouses, shopping malls, hotel foyers, retail location, etc.)
5. What is the idea/message to be conveyed? (Why is this exhibition different from any other exhibition on the subject matter?)
6. What kind of audience/public do you expect? Do you have a target audience in mind?
7. Who will fund it? Where do you get your finance from? (Potential sponsors for the exhibition: think laterally, the mining company Santos sponsored the Andy Warhol’s exhibition at GOMA three years ago. MAZDA was a sponsor of Valentino in 2010. Therefore, you need to make your case even more compelling if you want to engage with somebody that is not a traditional partner).