The book is
Sharda, R., Delen, D., and Turban, E. (2014). Business Intelligence: A Managerial Perspective on Analytics (3rd Edition). Upper Saddle River, NJ: Pearson Prentice Hall. ISBN: 978-0-13-305112-4.
The requirement is On page 33-34 of the SDT BI text, there is a case about Nationwide Insurance and how it employs BI. You are to write a briefing document about how Nationwide uses BI and the value-add it provides.
To complete this assignment, please develop a 2-page (minimum) briefing document to address the questions on page 34. Write it up as a report; don’t just answer the questions. In case somebody feels the need to be pedantic about the assignment, it should be done in 1.5 space format, 12-point proportional font with page numbers and 1-inch margins. You may put your name and the assignment number in the upper RH portion of the first page.
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